about

Vivian is a designer and production director looking to transition into ux

Graduating from CUNY Baruch College with a BA in Graphic Communications, Vivian began her print and digital design career as an intern at Watson & Earl before moving onto Marvel Entertainment as a junior digital designer. Having also worked at PP Direct and XL Marketing (now known as Zeta Global) in email marketing and digital productions, she’s applied these skills to her freelance clients.

When not designing, Vivian enjoys video games, music, reading manga, cooking, belly dancing, looking at potential dog adoptions and many other things that would take too long to list out.
Her newest hobby at the moment is knitting.

She is currently the Production & Digital Director at Wine & Spirits Magazine.

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experience

PRODUCTION DIRECTOR
Wine & Spirits Magazine, NYC
January 2018–Present
I helped improve single sign-in process for subscribers and migrated website from EE2 to WP with the junior systems administrator (currently in beta testing phase). I streamlined the wine submission forms with the tasting department by digitizing it with JotForm. On the print side, I acted as the liaison for the art director and publisher on feature story design concepts for the magazine.

PRODUCTION MANAGER/WEB DESIGNER
Wine & Spirits Magazine, NYC
June 2013–December 2017
With my digital background, I improved their e-blasts with a responsive layout, redesigned and migrated their homepage and event pages to ExpressionEngine. I also helped design the front of the print magazine and gather art collateral for the art director. By January 2018, I was promoted to Production Director.

GRAPHIC & WEB DESIGNER
PP Direct, NYC

June 2008–April 2011
Following the company's design protocols, I created product promotion emails with copywriters. I also created 3D-renderings of new products with Illustrator and designed compendium booklet layouts for products with InDesign. When myHWH.com was launched, I was responsible for new product promotions on the homepage. I was re-hired as a freelance on March 2009 and put in charge of two catalog websites.

GRAPHIC MANAGER
XL Marketing, NYC

May 2011–January 2013
I created and optimized mobile-friendly email designs for in-house surveys and clients while designing and coding landing pages. Collaborating with the content writer, we created Thrifty Tyra, a blog for trendy fashion on a budget. They have since been re-branded to Zeta Global.

JUNIOR WEB DESIGNER
Marvel Entertainment, NYC

March 2007–January 2008
Hired from an internship to a full-time position upon graduating CUNY Baruch College, I assisted the senior web designer and developer in assembling the new layout for marvel.com and designed promotional materials for their digital comics line, in-house subscription and promotional web banners, and surveys.


skill sets

Creative

Thumbnail sketching
Business Identity
Logo design
Print design
UX Design (beginner)

programs:

Adobe Creative Suite 7-CC 2018 (Photoshop, Illustrator, InDesign, Dreamweaver)

Digital

HTML4, HTML5
CSS2 and CSS3
Javascript (familiar)
PHP (intermediate)
mySQL (beginner)
CMS (WordPress & ExpressionEngine (EE): Intermediate)

os:

Mac, Windows

Linguist Skills

Cantonese Chinese (native fluency)
English (native fluency)
Japanese (conversational)
Mandarin Chinese (familiar)
Spanish (familiar)
Taiwanese (familiar)

education

January 2019:
General Assembly
Certification in User Experience Design

April 2013:
CUNY Baruch College
Certification in Web Development with Open Standards

December 2006:
CUNY Baruch College
Bachelor of Arts in Graphic Communications
Minor in Japanese